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Get your downloads up to millions with basic strategies; Reduce your ASO ( App Store Search Optimization ) by your knowledge of keyword optimization processes; Make Apple and Google believe that your app is a good and worth featuring … Appsynth, Thailand’s leading mobile development and marketing agency, has scooped two awards at this year’s Campaign Asia Agency of the YearAugmented reality is technology that enriches your view of the real world by superimposing digital information such as sound, video, and text. You can even dig down into audience geography to see where the users of your competitors are based around the world.This intelligence digging can be applied to the App Stores too.
It is used10 Years of the App Store: Thailand’s Top Apps of All TimeHow Messenger Marketing Is Changing the SE Asian Ecommerce Market

It is essentially a combined  management tool and opportunity identifier.For example, you may see that you have a solid number of ratings in China and people there are using your app, but you are yet to localise your title and description. If you want to get more detailed information on how to do App Store Optimization for the specific app stores, read our comprehensive guides: Complete App Store Optimization (ASO) Guide; Complete Apple App Store ASO Guide; Complete Google Play Store ASO Guide ; Conclusion.

The likelihood is that this is a very competitive keyword, but you wouldn’t know how many other apps are bidding on it unless you had access to something like the Search Ads Intelligence feature.The next tool in the navigation menu is App Update Timeline. Created by a man who has been responsible for the success of more than 20 big-name apps, the dashboard provides a one-stop solution for app marketing and performance monitoring for mobile apps of every kind.Effective ASO can provide a huge boost, especially when you are just behind a competitor and don’t know what else to do to tip the scales in your favor. When conducting your keyword research, there are two particular metrics that you should pay attention to: Search Score: an estimate of the relative search volume for each keyword, provided on a scale of 0 to … Within two or three hours you will feel confident enough to use it on a daily basis.Stay ahead of the curve with useful tips & industry insights to improve your mobile strategyWe hate spam too. This does pretty much the same as Keyword Intelligence but for impression share on Apple Search Ads. This feature reveals which keywords are providing you with the most downloads.This is really helpful because it gives you an accurate measurement of the conversion power of each keyword.For example, you may have found that a few of the keywords you have been targeting have not been generating many downloads. To help with this, Mobile Action uncovers areas of search that established competitors may not be so heavily dominant in; the low hanging fruit, as we say.There’s also a similar feature for search ads called Search Ads Intelligence. This is probably something you’ll scan over with a coffee on a Monday morning.Keyword Intelligence, however, is a lot more interesting.Perhaps the best feature of this page is the percentage of organic downloads by keyword feature (seen in the screenshot below). This is the basis for developing an effective keyword strategy, one of the most important aspects of keyword optimization.Rather than just copying what someone has said or done, learn ASO for yourself to know how to identify and leverage your own keywords as well as other marketing trends.

You will also receive personalised suggestions for improving your app.

If you are doing a lot of localisation work, then this module keeps everything organised, so that you can see which markets you have covered and those you are yet to target.While this is very nice to have, if you are working to a budget then it is probably advisable to start with the ASO Intelligence package first and dig out as much gold as you can from there before thinking about moving on to MI.For high revenue generating apps, Market Intelligence provides essential data for benchmarking your app against competitors.For example, you can access historical data on download and revenue numbers, and the same for daily active users and monthly active users. Mobile Action is a company that started two years ago to provide a single dashboard for app developers and owners looking to solve various user acquisition needs. The Mobile Action ASO Guide. But that’s all.Those with a paid account can begin using the advanced features.The first module in the dashboard, App Intelligence, is where you can analyse your app profile.